What do Pokémon GO and the COVID pandemic have in common? Both have been very active in the intersection of technology and travel.
The popular mobile game Pokémon has shown that there is enough demand for augmented reality (AR) to inspire users to explore the real world.
The onset of the disease did the same for It’s really true (VR): gives users a way to travel around the world and record their metaversal experiences.
The ability of AR and VR to enhance the travel experience has grown by leaps and bounds during the pandemic when travel companies, attractions and destinations are forced to use as far as. Technology in ways they have never tried before.
We are driving a after cancer Globally, the same technology will be used to enhance the visitor experience, rather than engagement. AR, VR and the metaverse will flourish in our physical world, making travel a reality. Technology– will continue until 2023.
VR helps travelers explore ancient corners of the world in new ways
Before the pandemic, new technologies such as AR and VR were unknown by travel marketing boards and travel agencies. When the world comes stand still In 2020, these technologies have become a lifeline for those with small doors for their wanderlust.
The change is almost overnight: suddenly, globetrotters can explore a cobbled medieval town in Romania, join an ice bath in Helsinki or go shopping in the scents of March – all without leaving their sofas.
Local Purse is just one of these new additions to the virus. A partnership with travel agency Intrepid, the app offers personalized live video purchase experiences around the world. It gives travelers a way to hand-pick artisan products from countries like Morocco, Mexico and Peru, then send them directly to their homes.
“As simple as the technology phone call it can quickly connect us with remote communities,” says Lola Akinmade Åkerström, Stockholm co-founder.
He believes the Local Purse experience will benefit everyone involved. It’s a journey can be found and included for travelers with mobility issues. It helps businesses to reduce their costs carbon footprint by reducing physical travel. And it provides a sustainable source of income and natural connection to local leaders and cultural producers.
“Local Purse offers end-to-end travel with small feet and achieve at least six UN sustainable development goals,” said Lola.
“By looking at the work done by these manufacturers and customers, we are helping and supporting. responsibility cultural connection.”
Now, virtual travel is booming. Connected with the possibilities of VR released by the virus, a handful of cultural objects have begun to look at how they can benefit from it. friend enhancements.
The VR experience of Notre Dame brings ‘time travel’ to Paris
Freed from the confines of reality, VR and AR technology enables major tourist attractions to immerse visitors like never before. Not only does it increase the possibilities for storytelling and educational purposes, but the integration of VR and AR technology can breathe new life into the most visited places.
The fallen Mayan empire can be revived at the temple of Chichen Itza in Mexico, for example. MoroccoThe Roman city of Volubilis can also be attributed to the isolated columns and ancient floor mosaics.
France is another country before this hybrid tourism, as shown by the Notre Dame forever Experience VR on Paris. Billing itself as a ‘time travel’, the 45-minute tour takes you through the church’s 850-year history at breakneck speed. Visitors can enter a living breathing version of Notre Dame’s old, burned-out shell.
The company behind the experience, Emissive, calls its work ‘immersive expeditions’ designed to share.
“VR is added to a real visit, adding a new dimension to travel,” said Emissive CEO Fabien Barati. “VR offers more: allow access to places closed to the public and traveling in time to see cultural places in their original and collective form history words.”
Which other countries are promoting VR tourism?
Similar techniques are used in Carcassonne in the Languedoc region of France, where a 30-minute VR experience inside the fortified walls of the fortress allows tourists to travel through different periods of its history.
Germany is implementing the hybrid travel concept. In September 2022, Hamburg AR used to look at the past and the future, when the international technology brand Honor challenged two artists to re-imagine the Wasserschloss, an iconic landmark named by UNESCO.
“The project aims to cultivate global manufacturing talent to use new technologies such as AI [artificial intelligence]AR and Spatial Audio connect communities with culture in immersive ways and support the world tourism is backas the world embraces the future,” Honor said.
AR and VR have the unique ability to not only preserve the past but also protect the future inheritance. VR-based experiences can be used to reduce further damage to vulnerable networks too much tourist foot, for example.
This technology can be used at the national level to promote sustainable tourism. EgyptThe government of the country is embracing augmented reality and virtual reality to promote ecotourism and medical tourism.
The country’s Ministry of Environment is leading a campaign called Eco Egypt, a VR-based initiative that aims to promote ecosystem in protected areas such as the White Desert and Taba.
Similarly, in June of 2022, the Egyptian General Authority for Health Care announced a new plan to increase medical care. tourism through augmented reality. This use of technology allows patients to get closer to health care facilities and learn more about their capabilities.
As the world moves deeper into the metaverse, it is clear that these new technologies will continue to find application and integration into the travel agency.
The range of destinations that have been expanded can be found on Expedia and Euronews Travel Status Report.